The reasons behind why this picture on the blog layout was selected was partly because it looks cute! our target audience for our FYP-campaign was mainly young kids. and we are currently looking into reaching out to our target audience. hopefully this cute characters will give us inspiration to come up with our character to suit our campaign.

one thing for sure; i love the candy colours on the characters. (: they are really bright and cheerful.

oh and during today's meeting, king show us some possible sketches for our characters. hopefully i will document them here soon. and at least we got part of our campaign mapped out already.

till then;

Labels: Shirley